REWARE, Clothing Sustainability App — Encouraging Sustainable Behaviors
Overview
BACKGROUND
Shortened lifecycles of apparel create enormous textile waste.
Clothing waste is an environmental crisis that impacts us all — fast fashion companies being one of the largest contributors to that waste. Clothing from these companies often fall short in quality which shortens the lifecycle of apparel.
Unwanted clothing is typically discarded instead of repurposed or recycled.
Academic project, 16 Weeks (August 2021 - December 2021)
THE PROJECT
How might we promote forming sustainable clothing habits?
Working with a team of 11 students varying in different skillsets that range from programming to designing, we designed an application that helps limit clothing waste contribution by promoting increased clothing lifecycles and rewarding personal sustainable accomplishments. By tackling the problem this way, it encourages users to utilize their current wardrobe which indirectly affects shopping and clothing consumption.
Team: A mix of ux design, graphic design, and engineering students
Tools: Figma, Miro, Canva
Retropective
WHAT I LEARNED...
Extending my stay in the problem space
With the topic of sustainability pertaining to clothing waste being so dense, the importance of “not leaving” the problem space until you can confidently grasp the subject matter is key. Eagerly, but prematurely moving into the solution phase can actually do more harm than good.
Editing out
There were so many ways we could have approached mitigating personal clothing waste. So many of the earlier concept iterations became products that tried to do too much. Acknowledging and learning when to appropriately edit out features made for simple, yet purposeful experiences.
NEXT PROJECT:
Costco Data Reports